₹5.43Cr Revenue
Generated in 9 Months
For an English-language education and training brand, we built a full-funnel acquisition strategy across Meta and Google Ads to consistently generate enquiries, admissions and revenue.
Over 9 months, the campaigns generated ₹5.43Cr+ in revenue from ₹97.12L in advertising spend, while bringing in more than 1.48 lakh leads.
Scaling More Than Just Leads
The objective wasn’t simply to increase enquiry volume. The campaigns needed to attract the right learners and consistently move them from initial interest to actual course admissions.
Our strategy combined:
- High-intent Google Search campaigns
- Performance-focused Meta campaigns
- Continuous creative and messaging tests
- Audience segmentation and retargeting
- Lead-quality and admission tracking
- Data-led budget optimisation
Budgets were continuously shifted toward campaigns producing stronger admissions and revenue—not just cheaper leads.
9 Months of Performance
₹5.43Cr+ Revenue Generated
₹97.12L Ad Spend
1,48,344 Leads
15,523 Admissions
₹65.47 Average Cost Per Lead
5.59X Revenue-to-Ad-Spend Return
The campaigns created a consistent acquisition pipeline for the brand, supporting its spoken-English and IELTS programs across online and offline learning formats.
From Enquiries to Admissions
By connecting paid acquisition with actual admission and revenue data, we were able to optimise beyond surface-level metrics.
The result was a scalable marketing system that consistently turned ad spend into qualified enquiries, student admissions and measurable revenue.